by Fulmer & Bleak
Develop the next generation of corporate stars.      Â
Authors:Â Â Â Robert M. Fulmer, Ph.D. and Jared L. Bleak, Ph.D.
Great leadership is a necessity, not a luxury. This research-based book will help companies develop their next generation of rising stars. The best competitive weapon any company can have is its up-and-coming leaders. The Leadership Advantage shows companies what some exceptional organizations are doing to develop their best and brightest. Based on substantial research and featuring the results of a 2006 study conducted by Duke Corporate Education, APQC, and the Center for Creative Leadership, Robert M. Fulmer and Jared L. Bleak show how these companies:
• create learning opportunities for individual employees as well as the entire company
• maintain a strong partnership between line managers and human resources
• develop high-potential employees
• evaluate success by measuring company-wide achievement
• tie leadership development to business goals Featuring illuminating case studies of companies like Caterpillar, Cisco Systems, and PepsiCo that have made leadership development an integral part of their business strategy. The Leadership Advantage will ensure that today’s businesses have the tools to help their most promising talent reach their greatest potential and to create a company-wide culture of excellence.
About the Authors
Robert M. Fulmer, Ph.D. (Santa Barbara, CA) is Academic Director of Duke Corporate Education and Distinguished Visiting Professor at Pepperdine University. He has written or coauthored 15 books, including The Leadership Investment (978-0-8144-0558-1) and Growing Your Company’s Leaders (978-0-8144-0767-7). Jared L. Bleak, Ph.D. (Durham, NC) is a Managing Director at Duke Corporate Education, where he designs and delivers educational programs that meet clients’ strategic challenges.
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